DESCRIPTION OF INTERACTIVE

The formal Communications Process is often described as a 6 step procedure:

  1. Sender - This is the person, individual, or group who intends to convey the message.  There is an intention here of passing information and/or ideas to others.  Sometimes this is also referred to as the communicator.
  2. Message - This is the general idea or purpose of the communication. This is the actual subject matter of the communication - it might be an opinion, a view, a suggestion, an attitude, a feeling, an order, etc. A critical part of sending the message is how exactly that message is encoded. Encoding happens through the sender and the message. Most often this involves words, but could just as easily be actions, images, symbols, etc.
  3. Medium and Method - This is how the message is actually communicated.  The sender must select the most appropriate medium to pass along the message. This might be a formal or informal channel. An informal medium or channel might be a personal conversation, a quick text, a phone conversation.  A formal channel/medium might be a written email sent to staff, an office memo, a formally written report, etc.
  4. Noise - This relates to any potential distortions to the message. These are things/actions/perceptions that might get in the way of transferring the message to the intended party.  This might actually be noise (speaking to your staff at a staff meeting and many people are talking), or it could be other barriers, which we will explore in more detail momentarily.  A goal of the communication process is to reduce as many elements of noise and potential barriers as possible. Noise can really happen at, or during any stages of the communication process.
  5. Receiver - This is the group or person who is receiving the message - the intended recipient of the message. This person has an obligation to try and understand the message in the best possible manner.  A natural process of the receiver is to decode the message. Decoding is the receiver’s interpretation and extraction of the message’s meaning. Just because a message is delivered, and heard, does not automatically mean that it is fully understood, or interpreted correctly.  
  6. Feedback - Feedback refers to opportunities given to clarify understanding of the message. Feedback is an option and consideration for both the receiver and sender. The proper use of feedback can potentially alleviate any encoding and decoding issues during the communication process.

Think about each of the statements/scenarios and the corresponding step of the communications process.

Step of Communication Process

Statement/Scenario

Sender

  • Sasha wants to invite her friend to a study group.
  • Jeremiah intends to call a staff meeting on Friday to discuss sales figures for the past month.
  • Donald would like to ask his manager for some vacation time next month.

Message

  • The staff meeting will take place this Thursday at 3:00 p.m.
  • I love you, and I miss you.
  • Garbage collection is cancelled on July 1 due to Canada Day celebrations.

Medium and Method

  • A message is sent via text message.
  • Orlando receives a party invitation via email.
  • A memo is distributed in the mailboxes of all staff members.
  • Your phone rings.

Noise

  • So many people are talking and I cannot hear the guest speaker.
  • I feel as though this memo to all staff is directed only to me.
  • Our email server is currently down.

Receiver

  • Hannah gets an invitation to a study group from her friend Sasha.
  • Fay gets an email from her manager stating that she will be presenting some sales figures at the Friday sales meeting.
  • Ryan is approach by Ajeet at his desk to discuss the next steps of the marketing campaign.

Feedback

  • Fay asks her manager for more details regarding the sales figures she will be presenting.
  • Hannah asks her friend what time and days the study group will actually meet.
  • Mr. Calarco asks a student to provide more insight into the meaning of her response on a unit test.
  • Angus replies to his friend’s invite via text with a simple “ok” to meet up later.